CEO and Founder of White Rabbit Suite, part of the Zucchetti group, is the first software that integrates all the functions of Digital Marketing and develops the so-called Customer Data Platform (C.D.P.). He is an IT expert and programmer with various patents in the field of information technology and Google Marketing. He is a also a researcher of Artificial Intelligence and has participated at various international events on AI and Digital Marketing (Dmexco, EcommerceDay, Web Summit Lisbon etc.). Fabrizio has worked as a marketing trainer for more than 9000 hours, and has helped more than hundreds of Italian companies on their path to success on the Web. Author of 6 patents in the field of online communication and digital business. He is also a consultant of the largest Italian online e-commerce and digital business brands bringing excellent operating results. Author of the books: “The Customer Factory: The evolution of Digital Marketing” and "Google Marketing - guide to the largest market in the world", supporting the creation of over 2500 start-ups. University Professor of "Digital Marketing" at the first Italian Master's Degree course in "Digital Marketing" at the G. D'Annunzio University of Chieti Pescara.